News
Tuesday, February 02, 2021
Lake Erie Shores & Islands Update from President Larry Fletcher
As I work on our 2020 annual report, I am doing what all other destination marketing organizations are having to do this year, including a footnote acknowledging 2020 as the year COVID-19 impacted our operation in ways we could not have imagined. We had started the year having come off a very strong 2019 with all metrics we track being up. The pieces were falling together for 2020 to be an incredible year and we therefore had set very ambitious goals. 2020 was in fact incredible, but not